Explainer video - Attention Exchange

No more cookies soon... how painful it can be for all the brands, publishers, and consumers!

Attention Exchange has the solution. Briefly, they suggest using banking history, not browsing data, to target ads to the right people.

Sounds exciting? So think we!

To describe our client’s solution, we imagined what the cookieless world could look like. And illustrated how the well-targeted message might grab attention without being rejected or bot-scammed on its way.

Oh, yes, and the dogs’ stuff; it’s all along there. That’s because we like dogs—nothing special about that.

Process

We decided to combine colors from the client's brand book for the gradient background, and use the main color palette.

colors
16b
16_1
17_1
15_3
17_2
11_1
15_2
07
14
16a
11a_Монтажная область
18
17
19b

If you have any questions about the project, we will be happy to advise you. Feel free to write to us and we will definitely offer you a solution to your problem. Also follow our updates on Instagram.


Thanks for watching!

Let's do wonders together! 

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